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Welcome to The Toy Shop - a little, friendly toy shop with BIG ideas.

WOW TOYS

WOW Toys have been designed in the UK since 1997. WOW Toys are entirely safe, durable and fun to play for toddlers and babies from 10 months.

Toy police car with toy policeman.

WOW Cop Car Cody

£13.00
Have fun playing 'Cops and Robbers' by chasing the villains in Cop Car Cody. Fit the policeman Play Friend into Cody's police car driver seat and push...
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Toy car with daisy pattern and small doll.

WOW Dynamite Daisy

£13.00
Daisy's driver figure fits into her driver’s seat of her powerful Push & Go motorised sports car. The realistic engine sounds takes her straight over ...
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Toy farmer with truck and animals that go in the back.

WOW Freddie Farm Truck

£25.00
Place the farmer Play Friend into his front cab and Freddie's powerful Push & Go motor with realistic engine sounds sends him off to collect his cow, ...
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Fire truck set.

Wow Ernie Fire Engine

£22.00
Ernie's powerful Push & Go motorised engine gets him to emergencies in no time at all. Place his fireman Play Friend in the bucket, extend and lift th...
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Digger play set for young children

Wow Lift it Luke

£16.00
Lift-it Luke is the super strong and lightweight digger ready for any construction task. Pull his handle to lift his bucket and push him along to tran...
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Mixer Mike cement mixer play set.

Wow Mix 'n' Fix Mike

£25.00
Push Mike to trigger his powerful Push & Go motor that sets his mixer drum spinning. Mike’s friendly construction driver Play Friend fits nicely into ...
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Pip the Pirate ship toy set.

Wow Pip the Pirate Ship

£15.00
Ahoy there! Squeeze Pip's water pump and water squirts out of his cannon, it’s easy to aim, "Bullseye!" His pirate boy Play Friend steers the ship's w...
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Police car and driver and police dog toy set.

Wow Police Chase Charlie

£16.00
Charlie’s WOW button opens his roof and his policeman Play Friend fits neatly inside; There's even a place for his trusty police dog Animal Friend to ...
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Yellow toy submarine.

Wow Sunny Submarine

£13.00
Sunny floats and can be submerged like a real submarine! Wind-up the attached captain figure to send Sunny speeding through the water. Sunny is equall...
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